It is the fastest growing emerging market!
- Education is one of the most important investments people in India will make.
- Quality education is critical to the successful growth of anyone’s knowledge and skills.
- The Indian Government has mandated to educate and skill up 500 million people by 2022.
- India is focused on digitizing the country.
- National Skills Development Corporation has a directive to educate and skill up 150 million people in India.
- Online education is the only way these mandates can be accomplished.
- India is expecting to double in online education sales from $20B to $40B by 2017.
Our long term vision is to provide these same opportunities on a global scale. Starting with India enables us to focus on proper development and delivery.
The proper infrastructure is required!
- We have established an Indian entity in order to effectively do business in India.
- We have the ability to collect from 200 different methods in India.
- We have people on the ground in India.
- We have the largest marketing reach for any online educator in India thanks to a $30M marketing investment.
- We have established strong relationships with institutions, training partners and leaders across multiple sectors.
We are taking the leadership role!
- Are focused on India.
- Have spent many years researching and understanding how to bring international education to India.
- Have built a marketplace focused specifically on education in India.
- Have globally education leaders joining our marketplace.
- Continue to grow our network of learners to support global institutions.
- We are an asset light business that is able to scale quickly.
We believe our core business helps improve lives!
We create 5 billion impressions each year!
- betterU has created www.betterU.in, a robust e-learning marketplace specifically designed to function in India.
- Our Times of India partnership helps us reach the mass market.
- We are spending millions of dollars in marketing to bring awareness to our partners’ content.
- We customize this marketplace for each of our India partners.
- We market each institution’s brand and programs.
- Our marketplace manages learner registration, course payment and connects the learner directly to their program of choice or back to the institution’s platform.
- Our dynamic marketplace has been optimized for tablets, computers and smartphones.
We take care of all the details!